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Marketing Cloud Specialist

Marketing Cloud Specialist Program

Run multi-channel campaigns from Marketing Cloud end to end. Email, journeys, automation, and the BA + soft skills to operate as a senior individual contributor on day one.

Duration

10 weeks

Level

Beginner β†’ Intermediate

Credentials

2 certs

Bundle from

$1,700

What is included

Six things in one program.

Each program bundles complete courses, deep-dive modules, soft skills, and capstone projects into a single career path.

01

Marketing Cloud

Email Studio, Journey Builder, Automation Studio, Contact Builder

View the standalone course β†’
02

BA basics for marketing

Requirements, segmentation, lifecycle mapping

View the standalone course β†’
03

Soft Skills

Interview prep, stakeholder management, negotiation

View the standalone course β†’
04

Portfolio projects

Real campaigns to show in interviews

Curriculum

Week by week.

Full-time schedule shown. Part-time runs the same content paced across roughly double the calendar time, evenings + weekends.

  1. 01
    Weeks 1–2

    BA basics for marketing teams

    • Stakeholder discovery for marketing requirements
    • Lifecycle and segmentation mapping
    • Translating business requirements to MC features
  2. 02
    Weeks 3–5

    Marketing Cloud core

    • Data model: subscribers, contacts, data extensions
    • Contact Builder relationships
    • Email Studio: content blocks, dynamic content
    • Send classifications and IP warming
  3. 03
    Weeks 6–7

    Journey Builder + Automation Studio

    • Multi-step journeys with decision splits
    • Automation Studio for batch + SQL queries
    • AMPscript fundamentals for personalization
  4. 04
    Week 8

    Administrator + Email Specialist exams

    • Mock exams for both credentials
    • Vouchers provided
    • 1:1 tutoring as needed
  5. 05
    Weeks 9–10

    Capstone + Soft Skills + placement prep

    • Multi-channel campaign build for a fictional brand
    • Resume + LinkedIn rebuild
    • Mock interviews and salary negotiation

Credentials you will earn

Real, hireable certifications.

Salesforce Marketing Cloud Administrator

Cert #1

Salesforce Marketing Cloud Email Specialist

Cert #2

First voucher for each certification in this program is included with tuition. Retake voucher provided under the same conditions if you don’t pass on the first attempt. Full eligibility and small print on our Voucher Policy.

Career outcomes

Roles this program prepares you for.

Job titles vary by company. These are the most common postings our graduates have targeted.

Marketing Cloud AdministratorMarketing Cloud Email SpecialistMarketing Operations ManagerLifecycle Marketing ManagerRevOps Specialist

Salary expectations vary by region, experience, and employer. We do not publish specific salary numbers on this site until we can back them up with consented, verified data from our own graduates. Our quarterly outcomes report will include placement rate, time-to-offer, and salary ranges starting with our first cohorts.

Hands-on

Capstone projects you can show recruiters.

01

Welcome journey with three branches

02

Re-engagement campaign with re-permissioning logic

03

SQL-driven automated weekly digest

Pricing

Pay once for the bundle, save vs. individual courses.

Pricing below is indicative. Final pricing is confirmed at enrollment. Split into 3 monthly payments at no extra cost.

Full-time bundle

$2,200

10 weeks, live-cohort schedule.

  • All bundled courses
  • First voucher for each certification*
  • 1:1 mentor hour weekly
  • Placement services included
Best value

Part-time bundle

$1,700

Evenings + weekends, paced across roughly double the calendar time.

  • Same content, same instructors
  • First voucher for each certification*
  • Keep your day job while you train
  • Placement services included

Bought separately

$3,200

If you bought each course in this bundle individually. Prices in USD, exclusive of any applicable sales tax.

Bundle savings

$1,000

Pay once, learn it all in the right order.

* Voucher eligibility: complete the program, score 80%+ on each cert’s final mock exam, and sit each certification within 90 days of completion. Retake voucher provided under the same conditions. Full policy on our Voucher Policy. Refund policy: see our Refund Policy. Prices in USD, exclusive of any applicable sales tax, VAT, or GST.

Your instructors

Taught live by people who already hold the credentials.

Lena Martinez

Lead Instructor Β· Admin Track

AdministratorAdvanced AdministratorPlatform App Builder

Sara Patel

Instructor Β· Consultant Track

AdministratorSales Cloud ConsultantService Cloud Consultant

Tom Reeves

Instructor Β· Automation & AI

AdministratorPlatform Developer IAI Associate

Priya Iyer

Instructor Β· Analytics

Tableau Certified Data AnalystTableau Desktop SpecialistAdministrator

Ready?

Apply to the Marketing Cloud program.

Application takes 60 seconds. We will reach back within one business day with a 15-min discovery call to make sure it is the right fit β€” both ways.